How healthy is your business?
A healthier business starts with knowing what needs attention.
CTRL ALT LA helps creative founders figure out what's working, what's not, and what deserves attention first, before throwing more time, money, people, or software at the problem.
You get physicals. You change your oil. Your business deserves preventative care, too.
Something feeling off?
Maybe...
You're busier than ever, but everything still depends on you.
Leads are coming in, but they're not consistently becoming clients.
Your team is growing, but things somehow feel less organized.
You've bought the software. It's not solving the problem.
Revenue is growing, but you're not sure the business is actually getting healthier.
You know something needs attention. You're just not sure what.
That's where business health comes in.
Most business problems don't exist in isolation. What looks like a marketing problem might actually be a positioning problem. A team problem might actually be a process problem. And more leads won't help much if your client experience can't support the growth.
Instead of treating symptoms, we look at the whole business to understand what's actually happening and what deserves your attention first.
The 10 Pillars of a Business Health
Every healthy business is built on these ten core systems.
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Vision, mission, values, goals, business model.
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Positioning, messaging, differentiation, identity.
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Referrals, networking, content, campaigns.
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Pipeline, proposals, follow-up, close rate, pricing.
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Journey, communication, onboarding, offboarding, referrals.
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Processes, SOPs, project management, automation, technology stack, AI, documentation.
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Cash flow, profitability, pricing, forecasting, reporting.
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Data, reporting, analytics, decision-making.
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Decision-making, priorities, communication, vision, capacity.
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Hiring, onboarding, accountability, culture, delegation. Strategic expansion. and what’s next.
Take our free 5-minute Business Health Check™ to evaluate your business across the 10 Business Health Pillars and discover where to focus next.
Our Method
We don’t jump straight to solutions. We diagnose what’s happening, prioritize what matters, then build from there.
Business MRI™
Diagnose.
Assess the health of your business across ten essential pillars.
①
Treatment Plan™
Prioritize.
Receive a clear roadmap focused on your highest-impact priorities.
②
Implementation
Build.
Turn strategy into action through focused implementation projects.
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Partner™
Optimize.
Stay accountable with ongoing strategy, planning, and continuing improvement.
④
Then, we build what your business actually needs.
No predetermined package. No software for the sake of software. No fixing things that aren't actually broken.
Your Treatment Plan determines what happens next. Depending on what we uncover, implementation might include:
Operations + Systems
Websites + Client Journeys
Dashboards + Analytics
Project Management
AI + Automation
Leadership + Accountability
What People Are Saying
Ready to build a healthier business?
When you’re ready to understand what’s really happening in your business, start with the Business MRI™.
We’ll uncover what’s working, identify what’s getting in the way, and build a prioritized Treatment Plan™ for what deserves your attention next.
Not ready for the MRI™? Start with a free checkup or bring your questions to Business Office Hours.